PHILOSOPHY

Why be normal? Just be YOU! Razimus Jewelry is designed to provide a unique, comfortable, customizable, & eco-conscious alternative to traditional metal jewelry. With our focus on limited edition designs based on the season's top fashion colors and trends, Razimus Jewelry is committed to sustainable production by hand making each fabric band from organic textiles and upcycled & vintage clothing. And our favorite upcycled projects come from you: our customers send us special sentimental fabrics that we turn into bespoke jewelry that captures memories of people and places. 

OUR STORY CONTINUES... *Check back soon for new ownership introduction in 2023*

 

Designer + Owner + Mama, Virginia Fretto - a trained fashion designer turned jewelry social responsibility advocate - creates each piece by hand with her team of local artisans in Saratoga Springs, NY.                       

A "razimus" is a special word Virginia’s “Pop Pop” invented to describe a reward for hard work, confidence, and a job well done. By naming the brand Razimus Jewelry, Virginia hopes to share encouragement and empower hardworking women everywhere to live your joy in your daily accomplishments, challenges, and to just be uniquely you.  

But it is more than just unique jewelry. Razimus Jewelry is dedicated to producing eco-friendly fabric bands using 100% organic cottons and upcycling (deconstructing & repurposing) vintage and other clothing. Why is this important? Because the present-day fast-fashion cycle results in over 10 billion tons of clothing ending up in landfills annually*, and conventionally-grown cotton used in fabrics accounts for more than 10% of the total pesticide & 25% of insecticide use worldwide**. 

*Source: grist.org “Watch us explain why your $8 shirt is a huge problem”

**Sources: Pesticide Action Network & “Thread Documentary”